About Rowan University
Rowan University (rowan.edu), located in New Jersey, USA, is a comprehensive university with a notable influence in research and education. The university is committed to advancing professional training, particularly in critical healthcare fields like substance abuse treatment.
Challenges Faced
Rowan University needed to develop an extensive training program for professionals in the substance abuse treatment sector. Key challenges included:
- ⏳ High Volume Content Production: Creating hundreds of detailed, high-quality training videos quickly was resource-intensive.
- 😴 Engagement: Traditional video lectures or slide decks often failed to maintain learner interest.
- 📈 Scalability: Training materials needed to be consistent, accessible, and easy to update across multiple sessions.
The Solution: AI-Powered Digital Human Videos
Rowan University adopted KreadoAI’s digital human video platform to transform their training content creation:
- 📄 PPT to Video Conversion: Existing PowerPoint course materials were quickly converted into narrated video lessons.
- 👩🏫 Digital Avatars: Cartoon-style photo digital humans were used as engaging on-screen presenters to enhance learner connection.
- ⚡ Large-Scale Production: The platform enabled production of 254 videos efficiently without compromising quality.
Impact and Results
Within a short timeframe, Rowan University achieved:
- 🎥 254 training videos produced: Comprehensive coverage of substance abuse treatment topics for industry professionals.
- ⏱️ Faster production cycles: AI tools significantly reduced manual video editing time.
- 💡 Improved learner engagement: The digital human presenters brought a fresh, approachable style that resonated with viewers.
- 🔄 Consistent and scalable content: Ensured all trainees received standardized, up-to-date training material.
“Using KreadoAI, we streamlined video production while delivering engaging and effective training content. This has greatly enhanced our ability to support professionals in the substance abuse treatment field.”
— Training Coordinator, Rowan University
Looking Ahead
Rowan University plans to continue expanding the use of AI-driven digital video solutions to other healthcare and educational programs, reinforcing their commitment to innovative, scalable training methodologies.
