NOVOLOULAN, a pioneer in EU e-commerce media, achieved remarkable results with KreadoAI’s avatar solutions. Their 3x efficiency gain and 200% engagement boost showcase how AI-powered video creation can transform content production, reduce costs, and amplify global brand influence.
Key Results Delivered by KreadoAI Avatar Clone and Voice Clone
✔️ Efficiency Increased: 3x
✔️ User Engagement Boosted: 200%
About NOVOLOULAN
NOVOLOULAN, operating under the EU e-commerce brand, was established in 2019 as the first Chinese-language e-commerce media platform in Europe. It delivers content across various social media channels, including WeChat, Douyin, Video Account, Xiaohongshu, NetEase, and Qiehe. The platform focuses on providing the latest e-commerce news and professional data analysis for cross-border sellers and local Chinese businesses in Europe. As its influence grows, EU e-commerce has become a significant force in the cross-border e-commerce industry.
Challenges Faced by NOVOLOULAN
As EU e-commerce expanded, it faced several challenges in content creation and dissemination:
Time-Consuming Process: Creating e-commerce news videos involves lengthy processes, from content research and scriptwriting to filming and editing. This extended production timeline slowed content updates and affected timely interaction with the audience.
Challenges with On-Screen Talent: Filming with real people involves considerable preparation, including actor rehearsals, location rentals, and equipment setup. Various uncontrollable factors like weather conditions or scheduling conflicts increased the complexity of video production.
Expense of Traditional Video Production: Traditional methods require renting studios, purchasing equipment, and covering talent and post-production costs. These expenses put significant pressure on EU e-commerce’s operational budget, especially with the rapid growth in video demand.
Solution
To overcome these challenges, NOVOLOULAN partnered with KreadoAI, utilizing its digital human and voice cloning technology to streamline content creation and enhance production efficiency
Digital Human and Voice Cloning
KreadoAI provided digital human avatars clone and voice cloning services, allowing EU e-commerce to produce high-quality videos without real people on camera. These avatars maintained a consistent brand image, improving audience familiarity and trust. The use of digital humans eliminated the complexities and uncertainties associated with traditional on-camera appearances, greatly enhancing production efficiency.
Multilingual Support
KreadoAI supports over 140 languages without relying on third-party translation tools. This feature enabled EU e-commerce to create videos in various languages using the same digital persona, expanding its international reach and supporting cross-border e-commerce operations. This capability was particularly beneficial for reaching audiences in non-Chinese-speaking regions.
Simplified Video Creation Process:
KreadoAI’s integrated digital marketing creation platform offered customizable templates, allowing EU e-commerce to quickly generate video content. By selecting and adjusting templates, the platform enabled rapid video production and publishing. This streamlined approach reduced content creation time while maintaining high quality and consistency, enabling quicker responses to market trends and user needs.
Results
By adopting KreadoAI’s digital human video technology, EU e-commerce achieved significant results:
3x Increase in Productivity: The implementation of KreadoAI’s solutions led to a threefold increase in productivity. The simplified video creation process allowed the team to produce and publish content more quickly and frequently, enhancing the platform’s content update rate and market responsiveness.
200% Increase in User Engagement: The interactive and engaging nature of KreadoAI’s digital human videos significantly boosted user engagement on social media platforms. Data indicated a 200% increase in user engagement, strengthening the brand’s presence across multiple social media channels.
Reduced Production Costs: KreadoAI’s technology substantially lowered video production costs. Traditional video production often involves high expenses for studio rentals, equipment, and talent fees. Digital human avatars effectively controlled these costs, and the reduced production time further improved operational efficiency.
KreadoAI’s digital avatar video technology provided NOVOLOULAN's EU e-commerce platform with robust support, significantly enhancing content creation efficiency while reducing operational costs. By leveraging digital human avatars, multilingual capabilities, and a streamlined video creation process, EU e-commerce rapidly and effectively delivered high-quality e-commerce news globally, boosting international brand influence and user engagement. Moving forward, KreadoAI will continue to support global businesses in achieving efficient content creation and brand promotion.
